Eventbrite Announces Eventbrite Music & Ticketfly Shuttering
Eventbrite announced a new ticketing platform Eventbrite Music aimed at independent promoters, venues and music festivals. The company also confirmed plans to shutter Ticketfly, which it acquired last year from Pandora, sometime in 2019.
According to Billboard, Eventbrite Music teamed with 50 distribution and discovery partners such as Spotify, Instagram, YouTube, Facebook and Pandora. Eventbrite Music also features the Organizer App which allow promoters to manage ticket sales, guest lists, merchandise purchases and more.
“Over the years we’ve built a really special community of venues and promoters,” Ticketfly co-founder and Eventbrite music division president Andrew Dreskin told Billboard. “They’re our friends and our clients and we build technologies specifically to make them successful and that will continue on. [Eventbrite Music is] a very progressive next generation solution. Ticketfly was a platform that was built for enterprise level independent music venues, promoters, and festivals. We took the learnings there and we built a bunch of technology into the Eventbrite platform to form Eventbrite Music.”
Billboard also sites Dreskin confirming that current Ticketfly clients will continue to be moved to the Eventbrite Music platform. Dreskin additionally told Billboard that plans to shutter Ticketfly for a single-app platform where in place prior to a massive data breach “cyber incident” at Ticketfly in May.