Tedeschi Trucks Band Issues Apology Over AI-Generated Concert Posters

Tedeschi Trucks Band played their annual shows at Red Rocks Amphitheatre near Denver this past weekend. The group led by the wife-and-husband team of and stirred controversy by sharing images of the concert posters for the shows on Instagram and posted an apology after fans weighed in with comments accusing the artist of utilizing AI to create the prints.

The prints were credited to Brillant Workshop, an “artist collective” and design/print studio established earlier this year. As Stereogum pointed out, the firm’s Instagram account has less than 200 followers and was launched just two months ago.

“This contrasting diptych is a set of love letters to the majestic Red Rocks venue, celebrating the eternal dance between nature and sound,” wrote Brilliant Workshop’s Chapin Atchison of the posters. “Visualizing the unforgettable experiences and timeless memories of experiencing live music at nature’s greatest stage. Each poster tells half the story, and together they sing. From Dusk to Dawn, the sun and moon rotate positions. The eagle and wolf trade places in the skyline and shadows. The eager crowd anticipates Derek, Susan, and the entire band taking to the stage. The landscape stands silent witness, as the music comes alive where the rocks touch the sky.”

https://www.instagram.com/p/C95H8MQuVI6

Multiple fans posted comments on TTB’s social media posts featuring images of the prints shared ahead of the shows questioning whether the artwork was generated using AI. The band looked into the concerns and published an apology to the artist community when Brilliant Workshop did not submit details of the creative process by Saturday.

Read the statement posted by Tedeschi Trucks Band on Instagram below:

Yesterday our fan community brought to our attention that the Red Rocks poster art may have been generated by AI. We would like to express our gratitude for our fans’ concern for the creative community. In our development process, we believed we were giving an artist with a reputable portfolio in other disciplines of art a first opportunity to create a gig poster.

We have been investigating the situation and have requested the artist to provide us with files outlining his creative process. At this time we have not received this information, and would like to apologize to the artist community that we find ourselves in this unfortunate situation. Going forward we will be refining our review process to prevent this from happening again.

We will be donating all proceeds from last night and tonight’s poster sales to Access Gallery.

Access Gallery is a Denver-based nonprofit organization “that engages the community by opening doors to creative, educational and economic opportunities for people with disabilities to access, experience and benefit from the arts.” Tedeschi Trucks Band are not the first jam scene act to find themselves in controversy over the use of AI. Billy Strings issued a similar apology after fans accused the artist who made artwork for merch sold at his 2023 New Year’s Run in New Orleans of using artificial intelligence to generate the imagery.

View Tedeschi Trucks Band’s post addressing the Red Rocks prints below:

https://www.instagram.com/p/C98X_6huBOJ