Watch ‘The Late Show With Stephen Colbert’s’ ‘Visit Vermont’ Commercial


Vermont Governor Phil Scott recently signed a bill legalizing possession of up to one ounce of cannabis, giving extra meaning to the state’s “Green Mountain State” nickname. Tuesday’s The Late Show With Stephen Colbert began with a cold open featuring a parody of a tourism ad for Vermont. While viewers may have been expecting Phish to be part of the sketch, it was indeed another legendary jam act that helped deliver laughs.

The sketch opens with a news clip featuring the headline “Vermont Legalizes Marijuana.” Viewers then watch an advertisement from the Vermont Tourism Bureau created by the Late Show team. At first, the commercial starts as a normal Vermont commercial would before the narrator and accompanying footage start parodying the psychedelic effects of marijuana. The narrator (Colbert) gets deep in talking about the universe and eventually says, “It’s like when Jerry Garcia sang, ‘Darkness shrugs and bids the day goodbye’ and that’s like (makes bomb blowing up sound) mind blown, right?” But “St. Stephen” isn’t the only Dead song used in the sketch.

The parody takes a turn into promoting another state with the help of the Grateful Dead. Watch the “Like Pot? Visit Vermont” opening to last night’s Late Show to see exactly how Colbert & Co. utilized the music and lyrics of the Grateful Dead to begin the program: