Metric: Synthetica
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TO BE RELEASED ON JUNE 12 2012
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Following the success of their last album Fantasies, which was self-released outside Canada and sold well over a million albums/singles worldwide, Synthetica will continue the trend and be released through the band’s own label (with joint venture partner Mom + Pop in the USA).
While many artists feel strangled by the industry’s power structure, the Toronto-based quartet has undone all their business entanglements and started their own company, Metric Music International (MMI) with the help of independent managers Mathieu Drouin and Françoise de Grandpré.
Work on Synthetica began literally the day after the Fantasies tour ended in Miami at the Art Basel modern art festival in November 2010. Metric’s Emily Haines, Jimmy Shaw, Joules Scott Key and Joshua Winstead returned to Giant Studios in Toronto and work on the album concluded a year later at New York’s Electric Lady Studios. Synthetica was produced by Jimmy Shaw and mixed by John O’Mahony.
Shaw describes Synthetica’s balance of futuristic and organic sound on the new record as “[…] the culmination of everything we’ve done. We’ve always had a sound in our heads that we hoped to realize. We finally heard it coming back out of the speakers this time.”
