Laufey Unveils ‘Snow White’ With Twin Sister-Directed Video

The visual was helmed by the Icelandic artist’s twin sister and creative director Junia Lin.

By Nate Todd Aug 7, 2025 2:23 pm PDT

Icelandic artist Laufey shared a new single, “Snow White.” The track arrived with a music video directed by Laufey’s twin sister and creative director Junia Lin.

“Snow White” is the fourth preview of Laufey’s upcoming album, A Matter of Time, due out August 22 via Vingolf Recordings/AWAL. The singer-songwriter and multi-instrumentalist recently offered the live debut of “Snow White” in London.

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“Snow White is about the never ending chase for perfection that comes with being a woman,” Laufey said of her latest single. “It’s about looking in the mirror and seeing all the ways in which you can improve yourself.”

Watch the music video directed by Laufey’s twin sister Junia Lin below:

Laufey is currently on tour in North America. Scroll down for her itinerary and ticket info.

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