WCU Students take the idea of classroom entrepreneurship
into the real world of festival planning to present the
Roxaway Music Festival
Two day event to feature 15 Asheville-area bands, two stages and 120 acres of free hiking and car side camping.
The Gorges Music Park in Lake Toxaway, NC will play host to the second annual Roxaway Music Festival, taking place September 22-23, 2006. Sponsored this year by Terrapin Beer, The Homegrown Music Network, Starlight Studios and Last Minute Productions, Roxaway boasts more than just a strong local lineup and affordable ticket price (advance tickets are only $30); in fact, The Roxaway Music Festival is brought to you by six Western Carolina University students dubbed, appropriately, "Six String Entertainment."
The students of Six String are currently earning degrees in areas such as Entrepreneurship, Marketing and Public Relations, and what better way to exercise those muscles than by planning a music festival, notoriously one of the trickiest and toughest events to bring to fruition? Thus, Six String Entertainment, LLC and The Roxaway Music Festival were born.
But don't expect your average college garage bands at Roxaway. Six String have cobbled together the best of Asheville's local talent, featuring The Afromotive, SeepeopleS, Mother Vinegar, Dirty 5 Thirty, After Dark and ten more acts ranging from acoustic bluegrass to DJs to rock& roll. SeepeopleS' bandleader Will Bradford notes, "I'm so excited to play Roxaway. There is such an easy flow and transfer of energy from the stage to the audience at these intimate events, and it creates a recipe that is simply ripe for having one of those 'moments' we all love and always remember."
Founder and fearless leader of Six String, Andrew Hoover—now a senior at WCU—mentions his motives for creating Roxaway: "This concert is a showcase for the area's best musicians and a great way for the students involved to gain a better understanding of their respective field of study and enjoy the festival experience." The students plan and execute all aspects of the festival, from booking to contract negotiation to dealing with health and insurance inspectors. Educational Supervisor Dr. Frank Lockwood adds, "Lessons learned from last year's concert have helped the student-owners of Six String Entertainment LLC present another great concert."
Presale tickets for the two-day festival, available at www.roxaway.com, are $30, which includes both days of music, parking fee and car side camping. The price of admission rises to $40 for the weekend at the gate, and Saturday only passes are $35 before 6pm and $25 after 6pm. Located only 45 miles from both Asheville and Western Carolina University, the school will offer a shuttle to students to take them back and forth to the festival grounds. On-site amenities include everything you'd expect from a top-notch festival, including food and beverage vendors, medic tents and merch vendors.
Affordable, unique and distinctively home grown, The Roxaway Music Festival is an event not to be missed in this summer’s endless sea of festivals. More information can be found at www.roxaway.com.
Dirty 5 Thirty
Friends and Fiends
Rock in the Grass
Cooking with Quanta
All-Star Super Jam