BOULDER CO, 2 September 2005 – Conscious Alliance team members are traveling to Houston, Texas, today to assist the Houston Food Bank with their hurricane relief efforts.

Over the course of the last 48 hours, Executive Director, Justin Baker secured initial donations of $10,000, made arrangements with the national office of America's Second Harvest Food Bank, the Houston Food Bank, and Costco managers in Houston; and secured a Penske truck with which they will purchase and deliver pallets of food to support the refugees arriving from the Superdome and Convention Center. The String Cheese Incident and their management/booking company Madison House are arranging for 3-4 additional semi trucks to meet Conscious Alliance in Texas, and are helping to mobilize the music community around the cause. Baker and Conscious Alliance board member, Don Strasburg, plan to stay in Houston until their relief funds run dry.

All money donated over the next several days will be directly spent on hurricane victims this weekend. Donation tax receipts will be provided. Given the urgency of the matter, anyone wishing to contribute to the cause can do so by using our secure, easy-to-use, PayPal account at Conscious Alliance will be transferring money from the PayPal debit account to Baker and Strasburg in Houston periodically over the next few days.

Thank you for your support. This is an incredible opportunity for us to rise up and truly act as an Alliance. Don't feel helpless - together as an alliance we can make a difference. Conscious Alliance is a federally-recognized 501(c)3 dedicated towards creating compassion and inspiration by feeding the nation's hungry; and helping each of us find our own way in making the world a better place. For more information on Conscious Alliance, please visit


Boulder, CO - Since its inception three years ago, Boulder-based not-for-profit Conscious Alliance has collected and donated over 275,000 lbs. of food to local U.S. food banks and to the Pine Ridge Indian Reservation in South Dakota.

This fall Conscious Alliance welcomes their busiest season yet - hosting food drives at music events throughout the country, including all fall tour dates for The String Cheese Incident and Sound Tribe Sector 9. Conscious Alliance will also be at such music festivals as Earthdance (September 16-18, Laytonville, CA), Michael Franti's Power to the Peaceful Festival (September 10, San Francisco), and Vegoose (October 29-20, Las Vegas). All items collected this season will go toward the U.S. hurricane relief effort. Items most needed include bottled water, hand-held snacks such as granola and energy bars, breakfast bars, beefy jerky, peanut butter, canned meals such as hearty soups, stews, chili, and/or pasta, plates, bowls, cups, and utensils, bleach, disinfecting household cleaning items, and diapers. Also, on September 9 the Mimi Fishman Foundation will launch an online auction to benefit Conscious Alliance - visit to bid on a variety of rock art and signed memorabilia - all for a good cause.

In its home state of Colorado, Conscious Alliance will host food drives at the Dave Matthews Band at Red Rocks on September 9 -11 - including the band's JUST ADDED benefit show on September 12. All items donated will go to benefit the Houston Food Bank and its efforts to feed people affected by Hurricane Katrina ( Every patron that donates will get one raffle ticket per five non-perishable food items, to be entered in a drawing to win a poster signed by each member of the Dave Matthews Band.

In October, Conscious Alliance and the University of Colorado will team up for a CU Homecoming Food Drive that will happen throughout the week of October 3rd, and will culminate at the University of Colorado vs. Texas A&M football game on October 8th. Students are encouraged to drop off donations outside the University Memorial Center throughout the week, or outside the stadium gates on game-day. Those who donate 10 or more non-perishable food items will receive a limited edition print commemorating CU's 2006 Homecoming. All donations will go to benefit the Community Food Share of Boulder-Longmont.

Also beginning this fall season, Denver's Fillmore Auditorium and Conscious Alliance will partner for the second year in a row for a year long food drive project to benefit Metro CareRing emergency assistance service of Metro Denver. Conscious Alliance volunteers will be outside of the main venue entrance at every Fillmore show collecting donations. Every patron who donates no less then 10 non-perishable items will receive a free Fillmore Food Drive poster! There will be a new poster for every month of the year. If you forget your food donations but would still like to contribute, you can pick up your poster inside at the merchandise counter for a $10 donation.

Indeed, fall marks a busy season for Conscious Alliance. But all the hard work is not without results. The organization collected nearly 50,000 lbs of food over the summer months, hosting food drives at such festivals at the touring BIG Summer Classic, Bonnaroo, Wakarusa, All Good, and others. Next month, Conscious Alliance will complete a three year project, putting the finishing touches on a brand new storage facility and food distribution center on the Pine Ridge Indian Reservation in South Dakota. The reservation, which before had no such resource, will use the facility to help feed over 100 families each month.

For more information on the important work of Conscious Alliance, please visit:

[Published on: 9/2/05]

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