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This weekend the inaugural Life Is
Beautiful Festival takes place on Saturday and Sunday at various venues and on the
streets of Las Vegas. Among the acts on the
eclectic lineup are Beck, Pretty Lights, Alabama Shakes, Portugal. The Man, Haim, Dawes, STS9 and Passion Pit. Not only is Life Is Beautiful about music, but organizers have also
put
together a "Culinary Village" featuring food from over 50 restaurants, culinary
demonstrations and workshops. There's also "Alchemy Gardens" for those over 21 with flight
tastings with master brewers, wine makers and distillers
The event was put together by founder Rehan Choudhry under a partnership with the Downtown
Project that had allowed Choudhry to make use of Downtown Las Vegas. Many streets in the
area will be closed to traffic as various stages and installations will be set up. "I
wanted
to create a festival that had multiple categories. In this case, it's music, art and
learning and I wanted to really speak to each category. The idea is if you're a foody and
you love food and wine festivals and you don't know anything about music, art or learning,
this is a festival for you," said Choudhry in a statement.
Choudhry left the musical bookings up to Another Planet Entertainment, who have an
impressive history of putting together festivals such as Outside Lands and Treasure
Island. There are a number of acts on the bill who haven't toured much in 2013 such as Alabama Shakes and Beck. Another interesting, "Only In Las Vegas," aspect to the event are performances from Cirque du Soleil including mini-sets from The Beatles Love and Michael Jackson One that will take place in the middle of Fremont Street. A variety of ticketing options are available through the Life Is Beautiful website.
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[Published on: 10/23/13]
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