LIVE EARTH LINEUP

NEW YORK — Organizers today announced eighteen of the headliners who will perform at the U.S. leg of the 7-continent, 24-hour Live Earth concerts on 7/7/07. The concert will be held at Giants Stadium in New Jersey. Tickets for the show go on sale Monday, April 16 at 10 a.m. EDT.

"Capping Live Earth with a blockbuster show like this will ensure we meet our challenge of building a mass audience to combat global warming," Live Earth Founder and Executive Producer Kevin Wall said. "Live Earth will be a monumental event both in terms of entertainment and in turning the tide against global warming."

The global concert on 7/7/07 will begin in Sydney and continue across all 7 continents, concluding with the U.S. show.

"We hope the energy created by Live Earth will jump start a massive public education effort," Live Earth Co-Chair Vice President Al Gore said. "Live Earth will help us reach a tipping point that's needed to move corporations and governments to take decisive action to solve the climate crisis."

The U.S. show will feature live on stage:

AFI
AKON
ALICIA KEYS
BON JOVI
DAVE MATTHEWS BAND
FALL OUT BOY
JOHN MAYER
KANYE WEST
KELLY CLARKSON
KT TUNSTALL
LUDACRIS
MELISSA ETHERIDGE
RIHANNA
ROGER WATERS
SHERYL CROW
SMASHING PUMPKINS
THE POLICE

Tickets go on sale at 10 a.m. EDT on Monday, April 16 and will be available at livenation.com/liveearth or by calling Ticketmaster at (212) 307-7171. All ticket information is available at LiveEarth.MSN.com. All proceeds will benefit the Alliance for Climate Protection and other international NGOs.

Live Earth is a monumental music event that will bring together more than 2 billion people to combat the climate crisis. Live Earth's 24 hours of music across 7 continents will deliver a call to action and the solutions needed to answer the call. Live Earth marks the beginning of a multi-year campaign led by The Alliance for Climate Protection to move individuals, corporations and governments to take action.

Earlier today, Wall announced that the following artists will perform at the London leg of Live Earth at Wembley Stadium:

BEASTIE BOYS
BLACK EYED PEAS
BLOC PARTY
CORINNE BAILEY RAE
DAMIEN RICE
DAVID GRAY
DURAN DURAN
FOO FIGHTERS
GENESIS
JAMES BLUNT
JOHN LEGEND
KEANE
MADONNA
PAOLO NUTINI
RAZORLIGHT
RED HOT CHILI PEPPERS
SNOW PATROL

Exclusive online media partner MSN is helping Live Earth reach people in every corner of the globe. The concerts will be streamed live on 7/7/07 at LiveEarth.MSN.com. MSN's 39 localized web portals worldwide attract 465 million monthly users. The concerts will be broadcast on the NBC in the U.S. and on more than 120 networks around the world.

Wall also announced that smart car, Stonyfield Farm and Pepsi have joined Live Earth as corporate partners. In addition to working with Live Earth to create corporate efforts to combat global warming, this growing list of partners will help ensure a mass audience for Live Earth is reached. These efforts will be detailed at a later date.

Wall also announced today that Live Earth will stage concerts at Sydney's Aussie Stadium; Rio de Janeiro's Copacabana Beach; Johannesburg's Cradle of Human Kind; Tokyo's Tokyo Stadium and in Shanghai, TBD.

From www.liveearth.org

Diaz, Gore, Wall :: Live Earth Press Conference

SOS is designed to trigger a global movement to combat our climate crisis. It will reach people in every corner of the planet through television, film, radio, the Internet and Live Earth, a 24-hour concert on 7/7/07 across all 7 continents that will bring together more than 100 of the world's top musical acts. Live Earth alone will engage an audience of more than 2 billion people through concert attendance and broadcasts. MSN has partnered with SOS to use its reach to make the Live Earth concerts available across the globe. The Live Earth audience, and the proceeds from the concerts, will create the foundation for a new, multi-year global effort to combat the climate crisis led by The Alliance for Climate Protection and its Chair, Vice President Al Gore. SOS was founded by Kevin Wall, who won an Emmy as Worldwide Executive Producer of Live 8.

"Our climate crisis is the paramount challenge facing humanity. SOS is more than a global distress call. SOS will give the world the tools we need to answer that call with meaningful action. The most important part of SOS is how individuals, corporations, and governments respond," Wall said. "Our climate crisis affects everyone, everywhere, and that's who SOS is aimed at. Only a global response can conquer our climate crisis. SOS asks all people to Save Our Selves because only we can."

"In order to solve the Climate Crisis, we have to reach billions of people. We are launching SOS and Live Earth to begin a process of communication that will mobilize people all over the world to take action," Gore said. "The Climate Crisis will only be stopped by an unprecedented and sustained global movement. We hope to jump-start that movement right here, right now, and take it to a new level on July 7, 2007."

"At MSN, we have the worldwide audience and the technology stage to help unite a global community around SOS and Live Earth," said Joanne Bradford, corporate vice president and chief media officer of MSN. "Anyone around the world with an Internet connection will be able to come to MSN to view not just the concert events, but also an extensive collection of interactive media that will entertain, educate, inspire and ultimately drive change."

Wall announced 25 of the 100 top musical acts that have answered SOS's call and are performing at Live Earth. SOS is also engaging other celebrities, CEOs, athletes, academics and government leaders to engage their constituencies. Please see that attached list of 25 artists.

"More than 100 artists are performing at Live Earth and they're all headliners. That's what it takes to engage billions of people. We're not just engaging fans of the Red Hot Chili Peppers and Snoop Dogg, or the Foo Fighters and Faith Hill. We're engaging them and everyone in between," Wall said. "We've been overwhelmed by the response from the artist community and are feverishly working out the logistics for all of the bands that want to be involved. Today we are announcing just the first 25 and will soon be announcing even more headliners who, for contractual reasons, cannot be announced today."

The campaign's identity is based on SOS, the international Morse code distress signal: three dots, followed by three dashes, followed by three dots. SOS is the most urgent, universal message we have, and SOS will use that signal as a continuous distress call to prompt individuals, corporations and governments around the world to respond to our climate crisis with action.

"SOS is creating an unmatched communications platform to take on an unparalleled crisis," Wall said. "Our message must saturate the globe if we're to succeed, and we will. In the U.S., we're partnering with NBC-Universal and its networks. On satellite radio, we have SIRIUS and XM. In the UK, we're partnering with the BBC. In Japan, we have a historic partnership with two broadcast partners. We have already secured television, Internet and wireless coverage in 120 countries, and the rest are soon to come."

Wall announced that Live Earth concerts will take place in Brazil, Shanghai, Japan, Johannesburg, London, Sydney, and the Eastern United States.

Live Earth will be broadcast worldwide on MSN, which was the first sponsor to answer SOS's call. MSN is one of the world's most popular Internet destinations, and as such will allow the SOS campaign to have a global reach. MSN has services in over 42 markets and 21 languages, and more than 465 million people around the world visit MSN each month. Beginning today, people can go to liveearth.msn.com and begin participating in the global movement, and on 7/7/07, to watch the Live Earth concerts.

Live Earth is being produced by Control Room, of which Kevin Wall is the CEO. Control Room has produced and distributed more than 60 concerts since its founding a year and a half ago featuring Beyoncé, Madonna, Green Day, Dave Matthews Band, Keith Urban, James Blunt, Snoop Dogg, the Rolling Stones, among others. Its multi-partner network provides a global reach for live offerings through broadband, television, digital movie theatres and mobile phones throughout the U.S. and the world.

Live Earth will implement a new Green Event Standard that will become the model for carbon neutral concerts and other live events in the future. The Green Event Standard is being developed in partnership with the U.S. Green Building Commission to create a way for venues to be LEED-approved.

LIVE EARTH FACT SHEET

Live Earth - The Concert for a Climate in Crisis

7/7/07

Concerts on all 7 continents:

Shanghai
Sydney
Johannesburg
London
Brazil - TBD
Japan - TBD
United States - TBD
Antarctica - TBD

100+ artists
Current and legendary artists across all genres performing multiple hits.

Announced today:

Pharrell
Red Hot Chili Peppers
Foo Fighters
Snoop Dogg
Lenny Kravitz
Bon Jovi
Paolo Nutini
Sheryl Crow
AFI
Melissa Etheridge
John Mayer
Damien Rice
Corinne Bailey Rae
Duran Duran
Snow Patrol
John Legend
Black Eyed Peas
Akon
Enrique Iglesias
Fall Out Boy
Maná
Keane
Kelly Clarkson
Korn
Faith Hill w/ Tim McGraw
Bloc Party

Celebrities and thought leaders
Entertainers, athletes, scientists, government leaders and CEOs helping engage their constituencies with SOS.

More than 1 million audience members
Live concert attendance reaching more than 1 million people.

More than 2 billion viewers
Multi-platform distribution (television, radio, internet, wireless) reaching in excess of 2 billion people across the globe.

The global audience gathered for Live Earth, its ongoing actions, and the proceeds from the concerts, will form the foundation for a new, multi-year international initiative to combat the climate crisis led The Alliance for Climate Protection and its Chair, Al Gore.

Al Gore is teaming up with the organizers of Live 8 and some of the biggest stars in music for a 24 hour concert across seven countries on July 7, 2007 to raise awareness on environmental issues, specifically global warming.

Red Hot Chili Peppers, Foo Fighters, Snoop Dogg, John Mayer, Akon, A.F.I., Fall Out Boy, Tim McGraw, and Faith Hill are among the participating artists being announced at a press conference in Los Angeles today.

As is being reported at www.rollingstone.com today, not all of the locations have been confirmed, but organizer Kevin Wall, who led the charge for the Live 8 concerts in 2005, has a potential plan: "We'll start in Shanghai, and go to Sydney and Rio De Janeiro and Washington D.C. and London and Johannesburg and finish the show in Kyoto at the old Buddhist temple where we would do an acoustic show and ask the world to take a breath."

The concerts, which will include educational films and presentations designed to educate the world on the climate crisis, will be broadcast around the world.

Kevin Wall approached Al Gore with the "Live Earth" idea after seeing Gore's film, An Inconvenient Truth.

From Financial Times (www.ft.com) :

By Carlos Grande and Fiona Harvey
Published: February 8 2007 02:00

A series of concerts "bigger than Live Aid" is being planned for July, in a bid to put the subject of climate change before an audience of a global audience of 2 billion.

The event, scheduled for July 7, will feature coordinated film, music and television events in seven cities including London, Washington DC, Shanghai, Rio de Janeiro, Cape Town and Kyoto, with major broadcasters and media owners aiming to extend the reach of public awareness of global warming.

It is understood that former U.S. vice-president Al Gore, whose movie An Inconvenient Truth brought climate change to cinema audiences last year, will announce the event today (2/9) in London.

The organizers hope to involve up to 2.5m people in events and link-ups at the cities involved, as well as other locations.

They are promising a line-up of artists to "dwarf" that of the Live8 and Live Aid concerts, thought to be branded under the name "SOS".

One person close to the event said yesterday: "The talent involved is just exponentially bigger because the issue itself is bigger.

"Live Aid was about asking people to stump up money, this is about effecting systemic change. "The aim is not just to drive awareness but to get people to take action."

These actions are likely to include personal pledges to reduce emissions, for instance by using energy efficient equipment or flying less.