Radio Woodstock Raises Over $100K for Breast Cancer Research

MONEY GOES TO DYSON CENTER FOR CANCER CARE AT
VASSAR BROTHER MEDICAL CENTER IN POUGHKEEPSIE, NY

In its 13th annual Pink October fundraising effort, Radio Woodstock 100.1 (WDST, 106.FM in Beacon) brought in a grand total of $100,968 in fundraising dollars for clinical breast cancer research at the Dyson Center For Cancer Care at Vassar Brother Medical Center in Poughkeepsie, NY. Radio Woodstock listeners stepped up to the plate by pledging donations for on-air requests, bidding on collectibles, and attending three Pink October benefit concerts performed by Natalie Merchant and the Indigo Girls.

The phone banks lit up on Friday, October 21, as requests flooded in to Radio Woodstock's studios for the second annual Pink October Request-A-Thon. The weekend fundraising was kicked off in true fashion with a hand-delivered $1000 donation from Barbara O'Brien and Levon Helm Studios (Levon was the weekend's most-requested artist!). Through Sunday evening, the station aired nearly 200 listener requests and fielded calls and donations from across the country and around the world (???). The broadcast concluded shortly after 6pm on Sunday with Radio Woodstock listeners driving a final push to $100k.

The Radio Woodstock Pink October Concert Series featured three groundbreaking and intimate concerts with performances from multi-platinum recording artists Natalie Merchant for two shows at the historic Old Dutch Church in Uptown Kingston, and the Indigo Girls at the newly renovated Woodstock Playhouse. Artists, crew, and volunteers donated their time, talents, and services with net concert proceeds going directly to Radio Woodstock's fundraising tally.

"The success of this weekend was beyond our wildest expectations," said Radio Woodstock President, Gary Chetkof. "Despite these tough economic times, the generosity of the listeners, volunteers, sponsors, and artists took our breath away. We could not feel prouder and or more honored to make this contribution to the highly esteemed Dyson Center For Cancer Care."

http://www.radiowoodstock.com

[Published on: 10/25/11]

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